"I have worked with many consulting companies during my 11 years in the industry, and this was by far the best experience I have had."
— Client, Genentech
"I was very impressed with the level of industry knowledge...It was a pleasure to work with the team."
— Client, Pfizer
"I was somewhat cynical about the use of outside consultants...but Campbell Alliance is one of the few consulting companies that...creates real, value-added deliverables that move the initiative forward."
— Client, Amgen
"Prior to working with Campbell Alliance, I was a devotee of (another firm). You can count me officially as a convert..."
— Client, Valeant
Managed Markets
- Part D Formulary Tracker
- Post-Trial Research
- Home Cholesterol Assessment Phase II
- Cholesterol Test Tech Assessment
- Hospital Market Assessment
- Market Assessment
- Managed Markets Environment Dynamics
- Employer Opportunity Assessment
- Employer Channel Assessment
- Payer and Distributor Segmentation Analyses
- Antipsychotic Product Reimbursement Analysis
- Transplant Product Reimbursement Project
- Channel Strategy
- Product Pricing Assessment
- Customer Strategy
- Lifecycle Strategy
- Product Pricing Strategy
- Customer Strategy
- Managed Markets Account Assessment and Alignment
- Contracting Strategy Update
- Pricing Strategy
- Managed Markets Launch Strategy and AMCP Dossier
- Payer Assessment
- Evaluation of a Contracting Strategy
- Managed Markets Launch Strategy
- Managed Markets Training Development
- End-of-Lifecycle Strategy Development
- Payer Market Assessment
- Managed Markets Training Day
- 100-Day Plan
- Marketing Tool Development
- Performance Measurement Strategy
- Comprehensive Managed Markets Strategy Development
- Competitive Strategy Development
- Contract Strategy Development
- Allergy Immunotherapy Market Assessment
- Revamp of Training Programs for the Contracts and Pricing Group at a Leading Company
- Payer Research for a Pre-Launch CNS Product
- Conduct of Primary Research with Payers to Inform Development of Improved Patient-Focused Programs
- Development of a Pricing and Contracting Decision Support Model
- Redesign of Managed Markets Communication and Data Management Processes
- Understanding an Increasingly Challenging Reimbursement Environment
- Pricing-Related Assistance
- Oncology Product Positioning within the Medicare Formulary
- Assess and Improve Managed Markets Structure, Role, Responsibilities, and Processes
- Understanding the Reimbursement and Distribution Environment of Critical Care Products
- Understanding the Pre-Diabetic Market
- Managed Markets Business Group Assessment
- New Indication Launch Planning
- Brand Re-Launch
- Assessment of a Managed Markets Account Management Force
- Development of a Managed Markets Launch Plan
- Development of a Payer Value Proposition for a Pre-Launch CNS Product
- Development of a Reimbursement and Access Strategy
- Medicare Part D Readiness Diagnostic
- Medicare Part D Strategic Plan for 2007
- Long-Term Care Strategy
- Payer Research for a Pre-Launch Gastrointestinal Product
- Analytical Assessment of Pricing Decisions for a Portfolio of Biotech Products
- Pricing Strategy for a Portfolio of Products
- Payer Research for a Pre-Launch CNS Product
- Payer Research for a Branded Generic CNS Product
- Medicare Part B CAP Strategy for an Established Product
- Research to Understand the Impact of Medicare Part D on the Long-Term Care Strategy for an Established Product
- Pricing and Contracting Strategy for a Pre-Launch Product
- Managed Markets Channel Assessment for a Pre-Launch Endocrine/Metabolism Product
- Employer Channel Assessment
- Assessment of Changes in the Payer Environment Regarding Management of a Specific Class of Products
- Managed Markets Contracting Research
- Pricing Scenario Planning
- Development of a Managed Markets Channel Strategy
- Research to Develop a Canadian Reimbursement Strategy
- Long-Term Care Strategy Presentation
- Managed Markets Channel Assessment for a Pre-Launch Product
- Managed Markets Channel Assessment and Strategy
- Comprehensive Managed Markets Contracting Strategy
- Contracting Strategy for a New Antibiotic
- Assessment of How Payers Would React to Enhanced Delivery Systems for Existing Products
- Managed Markets Account Segmentation and Contracting Strategy
- Pricing and Contracting Strategy for a Pre-Launch Cardiovascular product
- Pricing Strategy for a Pre-Launch Brand
- Scenario Planning for Medicare Part D
- Presentation Detailing the Managed Markets Launch Plan for a New Product
- Assessment of the Changing Reimbursement and Access Situation for a Leadng Product
- Payer Research for an Extended Release Version of an Existing Product
- Part D Market Assessment for a Blockbuster Product
- Systematic Approach to Developing Medicare Part D Strategies
- Pull-Through Training Program
- Pull-Through Strategy and Process
- Training Session in Strategic Planning
- Primary Research to Inform Managed Markets Contracting Terms
- Evaluation of Contracting Strategies For Five Leading In-Line Products and Two Pre-Launch Products
- Part D Formulary Tracker Development
- Programs to Improve Patient Outcomes and Compliance
- Assessment of Medicare Environment To Inform Sales Training
- Competitive Acquisition Program (CAP) Overview To Enable Strategic Planning
- Diabetes Market Assessment For Novel Delivery Device
- Value Proposition to Ensure Optimal Formulary Positioning
- Federal Markets Strategy Revision
- Competitive Assessment to Prepare for Product Launch
- Part D Formulary Tracking Tool
- Research to Assess the Impact of Medicare Part D On a Product Portfolio
- Analytical Support To Guide Strategic Planning For Medicare Part D
- Research to Prepare for MMA's Competitive Acquisition Program
- Assessment To Prepare For New Contracting Environment
- Market Assessment To Inform Product's Medicare Strategy
- Managed Markets Advisory Board Development
- Product-Specific Medicare Strategy Development
- Pricing Assessment to Protect Revenue
- Conducted Market Assessment to Prepare for Medicare Part D
- Developed Medicare Strategies Across Entire Product Line
- Developed Hospital Pricing Strategy
- Developed Managed Markets Situation Assessment
- Developed Pull-Through Strategy
- Trained Senior Executives on Managed Care
- Developed a Managed Markets launch Strategy
- Contracting Strategy Development
- Value Proposition Strategy Development
- Medicare Part D Strategy
- Developed Comprehensive Federal Markets Strategy
- Developed Medicare Part D Access Strategy
- Medicare Part D Contracting Strategy
- Development of a Series of Managed Markets Account Management Presentations
- Medicare Strategy for a Top 20 Pharmaceutical Company
- Global Reimbursement Plan Development
- Research to Enhance Uptake and Acceptance of a New Formulation for a Hospital-Based Product
- Strategy to Help a Leading Pharma Company Make Better Use of Data on the Relationship Between Co-Pay Level and Product Utilization
- Managed Markets Strategies for a Portfolio of Products
- Hospital Strategy for a New Product
- Pull-Through Strategy and Tools for a Blockbuster Product
- Project to Determine Medicare Part D's Implications for a Leading CNS Product
- Research on Payer Attitudes Toward a Potential New Delivery Method for an Existing Product
- Managed Markets Strategy for an Injectable Product in a Highly Competitive Environment
- Web-Based Managed Care Advisory Boards
- Primary Research to Guide Development of Disease Management Programs for a Pre-Launch Product
- Comprehensive Consulting Study of the Reimbursement Environment for Anti-Depressants
- Managed Markets Primary Research Regarding a Development-Stage Combination Product
- Pull-Through Strategy and Process Development
- Managed Markets Account Management Plan of Action (POA)
- Assessment of MCOs' Likely Stance Toward a Medication Designed to Rescue Victims of a Terrorist Attack Involving Nerve Agents
- Assessment of a Potential New Service Offering for a Leading CSO
- Assessment of a New Indication for a Currently Marketed Product
- Product-Specific Financial Modeling to Understand the Implications of the Medicare Modernization Act (MMA)
- Market Assessment for Transdermal Formulations of Nine Currently-Marketed Products
- Research on the Development of Value-Added Programs for Employers
- Assessment of Managed Care's Receptivity to Developing Care Management Programs Directly with Pharmaceutical Companies
- Assessment of Opportunities Associated with Delivery of Nine Marketed Products via a Transdermal Patch
- Project to Integrate the Managed Markets Strategies of Two Merged Firms
- Value Proposition Development for Two CNS Products
- Managed Markets Research for a CNS Product
- Pricing Research and Guidance for a Pre-Launch Oncology Product
- Pre-Launch Managed Markets Strategy
- Benchmarking Study and Primary Research to Help a Client More Effectively Use Health Economics and Outcomes Research
- Development of an Enhanced Managed Care Pull-Through Strategy
- Product-Specific Medicare Strategy and Forecast
- Design and Development of a Managed Markets and Trade Infrastructure
- Assistance Responding to Draft Model Guidelines for Development of Medicare Part D Formularies
- Process to Proactively Monitor the Marketplace for Potential Generic Competitors
- Research to Improve Forecasting for a New Product
- Managed Markets Launch Strategy for a Modified Release Version of an Established Product
- Financial Modeling to Assess the Potential Impact of the Medicare Modernization Act on a Leading Pharma Company's Portfolio
- Medicare Strategy for a Top 10 Pharmaceutical Company
- Assessment of the Managed Markets Environment for a Potential In-Licensing Candidate
- Managed Markets Research and Strategy Development for a New Diagnostic Product
- Training to Help Sales Reps and Account Managers Better Handle Managed Markets-Related Challenges
- Managed Markets Research to Guide Strategic Planning for a New CNS Product
- Assessment of the Likely Managed Markets Environment Facing a New Product Being Considered for In-Licensing
- Managed Care Research and Strategy for a Cardiovascular Product
- Managed Markets Research and Strategy for a Pre-Launch CNS Product
- Research into How the Long-Term Care Market Would Respond to the Launch of a New Treatment for Overactive Bladder
- Comprehensive Medicare Strategy for a Top-Five Pharmaceutical Company
- Comprehensive Strategy for Dealing With the Medicare Prescription Drug Benefit
- Early Assessment of the Impact of the Medicare Prescription Drug Benefit on a Top-Five Pharmaceutical Company's Business
- Improvement of a Biotech Firm’s Managed Care Contracting Practices
- Primary Research to Test and Improve a New Product’s Value Proposition for Managed Markets Customers
- Identification of Critical Success Factors for a New Program to Provide Reduced-Price Drugs to Elderly Patients
- Analysis of the Impact of a New Dosing Algorithm on Product Sales
- Managed Markets Strategy for a Pre-Launch Product
- Comprehensive Consulting Study of the Reimbursement Environment for Antihypertensives
- Research to Help a Small Pharmaceutical Company Understand the Managed Markets Environment Facing its Product
- Primary Managed Care Research to Support a Launch Product
- Primary Market Research to Inform Development of a Managed Markets Strategy
- Primary Market Research to Refine a Managed Care Strategy
- Primary Managed Care Market Research
- Managed Care Advisory Boards
- Managed Care Advisory Board
- Benchmarking to Improve Pull-Through Effectiveness
- Assessment of the Market Potential of a New Managed Markets Customer Segment
- Managed Care Strategy for a Unique New Product
- Comprehensive Managed Care Pull-Through Strategy
- Improvement of Managed Care Strategies for an Entire Product Portfolio
- Development of a Customer Service Improvement Plan at a Diagnostic Company
- Market Potential Assessment of a Diagnostic Product at a Leading Pharmaceutical Company
- Development of a Managed Markets Organizational Design for a Leading Pharmaceutical Company
- Customized Training for Managed Markets Team at a Leading Pharmaceutical Company
- Benchmarking of a Managed Markets Organization at a Leading Pharmaceutical Company
- Restructuring of a Managed Markets Marketing Unit at a Midsize Pharmaceutical Company
- Managed Care Market Research on Antidepressants for a Midsize Pharmaceutical Company
- Development of a Model to Prioritize Federal Markets Accounts for a Midsize Pharmaceutical Company
- Managed Care Market Research for Arthritis Medication at a Leading Pharmaceutical Company
- Development of a Field Sales Managed Markets Resource Kit for a Leading Pharmaceutical Company
- Development of Account Manager Presentation for a Leading Pharmaceutical Company
- Development of Plans to Improve Existing, Highly Successful Disease Management Programs
- Sizing and Alignment of a Managed Markets Account Management Force
- Calculation of the Business Potential Represented by a Client’s Regional Managed Markets Customers
- Formulation of a Rationale for Building a New Tool to Capture Strategic Market Data
- Organizational Design for a Market Research Group at a “Top Five” Pharmaceutical Company
- Development of a Comprehensive Strategy to Switch Physicians and Patients from an Older Product Facing Generic Competition to a New, Improved Product
- Development of a Comprehensive Women’s Health Disease Management Program
- Analysis of the Reimbursement and Access Environment for a Branded Biological Product
- Development and Implementation of a Comprehensive Managed Care Strategy for a Potential Blockbuster Product
- Pre-Launch Strategy to Gain Early Market Share by Offering Rebates to Select PBMs.
- Strategic Enhancement of a Program of Respiratory Disease Management Services
- Development of a Strategy Enabling a Pharmaceutical Company to Better Demonstrate the Value of its Products
- Managed Care Strategy to Ensure Formulary Acceptance and Compress "Time to Peak Sales"
- Process Improvement for a Managed Care Sales Force
- Use of Primary Managed Care Market Research to Help Develop an Overall Strategy
- Development of Metrics to Assess and Improve Support of Managed Care Operations
- Managed Care Strategy to Increase Product Acceptance and Market Share
- Evaluation of a Proposed Development Project
- Comprehensive Reimbursement and Access Strategy