"I have worked with many consulting companies during my 11 years in the industry, and this was by far the best experience I have had."
— Client, Genentech
"I was very impressed with the level of industry knowledge...It was a pleasure to work with the team."
— Client, Pfizer
"I was somewhat cynical about the use of outside consultants...but Campbell Alliance is one of the few consulting companies that...creates real, value-added deliverables that move the initiative forward."
— Client, Amgen
"Prior to working with Campbell Alliance, I was a devotee of (another firm). You can count me officially as a convert..."
— Client, Valeant
Sales
- Marketing Training Program Implementation
- Director Summit Content Development
- Integration Project Management and Business Process Recommendation
- Sales and Marketing Strategy
- Oncology Product Sales Strategy
- Product Sales Model
- District Manager Modularization
- Marketing Excellence Facilitation
- US Managed Markets Sales Force Restructuring and Alignment
- Sales Force Effectiveness Competitive Benchmark Study
- Product Readiness Plan
- Product Knowledge Certification
- DM Effectiveness Initiative
- Comprehensive Sales Strategy
- Managed Markets Account Assessment and Alignment
- Neurosciences Simulation Based Training
- POA Meeting Management
- Leadership Priorities Training
- Simulation-Based Trainings
- Sales Force Primary Research on Selling and Coaching Models
- Customized Sales Training Design and Implementation
- Product Launch Training Plan
- Managed Markets Team Resource Allocation and Alignmen
- Sales Assessment and Training
- Training and Development Strategic Alignment
- Training Strategy and Structure
- Sales Force Strategy
- Sales Strategy
- Neurology Sales Force Alignment
- Role-Specific Training Continuums
- Account Manager Training Continuum
- Marketing University Phase I
- Launch ISA
- Sales Leadership Support Rollout
- Sales Training Dashboard
- Follow-Up Interactive Selling and Coaching Assessment
- Selling Skills Certification for New Indication
- Leadership Summit and Difficult Conversations Workshop
- Market Softening Plan
- Selling Process Pull-Through Training
- District Manager Training Continuum Design
- Sales Excellence Initiative
- Hospital Sales Force Simulation-Based Training Event
- ISA for Expanded Product Indication
- Leadership Development Strategy
- Sales Force Strategy
- Advanced Training Redesign
- Management Development Candidate Program
- New Hire Enhancement
- Sales Force Skills Assessment
- TOP GUN
- Manager Leadership Summit
- Selling City Program
- Sales Force Assessment Initiative
- Sales Force Effectiveness Assessment
- Sales Impact Analysis
- Benchmarking Analysis
- Sales Force Optimization
- Managed Markets Training Day
- Sales Force Expansion and Launch Training Plan
- Advisory Board Facilitation
- Product Launch Sales Strategy
- Selling Skills Assessment to Prepare for Competitor Launch
- Simulation-Based Training to Prepare for Competitor Launch
- Selling Model Development
- Product Partnership Selling Model Implementation
- Coaching Documentation Workshop
- Product Core Message Certification
- Assessment of New Sales Representative Selling Skills
- Portfolio Call Certification
- Neurology Sales Force Alignment
- Sales Certification Assessment Process
- Field Force Expansion Program Support
- Sales Management Coaching Skills Workshop
- Sales Force Selling Model Design
- Sales Force Interactive Selling Skills Workshop
- Regional Sales Directors Coaching Continuum
- Understanding Sales Force Effectivness Through Interactive Sales Assessments
- Selling Discipline Training Continuum
- Developing Sales Training Strategic Roadmap
- Product Segmentation Strategy for Key Stakeholders
- Sales Force Skills and Capabilities Assessment
- Sales Force Alignment Strategy and Powers Team Implementation
- Training Operations Planning Support
- Sales Training Department Strategy for Anticipated New Product Approvals
- Executive Committee Training Presentation
- Sales Training Organization
- Field Leadership Meeting Planning
- Sales Force Real Play Certification
- Sales Force Training Continuum for Selling Skills Evaluation
- Field Readiness Plan for Product Launch in Expanded Indication
- Oncology Sales Strategy Development
- Strategic Options to Defend Against Generic Threat
- Revamp of Training Programs for the Contracts and Pricing Group at a Leading Company
- Training Enhancement for Medical Science Liaisons
- Primary Care Sales Training Program Enhancement
- Development of Training Program for District Trainers
- Marketing Manager and Director Training
- Marketing Manager and Director Training
- Marketing Manager and Director Training
- Market Change Assessment
- Medical Science Liaison Training
- DM Training Program
- Development of Segmentation Options
- Define Value Offerings and Develop Communication Plan for Leading Biotech.
- Speaking and Presentation Skills Improvement
- Development of On-Boarding Program for Sales Trainers
- District Manager Training Programs
- Sales Training Project Management Plan
- Sales Target Refinement
- International Sales Manager Training Workshop
- Comprehensive Training Program for Managed Markets Account Managers
- DSM Structured Training Curriculum
- Improvement of Sales Force Effectiveness
- Implementation Support for Initial Rep Training Enhancements
- Comprehensive Revamp of the Sales Strategy and Operations at a Small Pharmaceutical Company
- Recommendations to Improve the Effectiveness of Training Programs for Sales Reps and Managers
- Sales Training Support for Two Marketed Products
- Training Program to Prepare Sales Reps for the Launch of a New Indication for a Marketed Product
- Assessment and Training Program for Sales Managers and Representatives
- Sales Management Training and Development Program Design
- Development of a Selling Model and Sales Training Program
- Sales Strategy for a New HIV Therapy
- Selling Process Design and CRM Re-Launch
- Design and Development of a Commercial Infrastructure
- Development of a Marketing Training Program
- Selling Strategy for a Product in a Complex Market Environment
- Specialty Sales Force Training Enhancement
- Program to Improve Key Account Management Processes
- Design of a District Sales Manager Development Program
- Marketing Training Curriculum Design
- Enhancement of an Initial Sales Rep Training Program
- SOPs for a Leadership Development Program
- Sales Strategy for a Portfolio of Products
- Institutional Sales Strategy for Two Acute Care Products
- Development of a New Business Planning Process
- Assessment of Sales Organization Size and Structure
- Training Program to Support and Facilitate Changes in DSM Role
- Research To Determine Product Sampling and Prescribing Rate Correlation
- Incentive Compensation Vendor Oversight
- Development of Innovative Sales Strategies to Support Product Launch
- Development of Collateral to Support New Selling Model Roll Out
- Redesign of Sales Training and Development Program to Focus on Growing Internal Leaders
- Development of a Sales Strategy to Target Academic Institutions
- Developed Sales Force Alignment and Implementation Plan
- Developed Sales Strategy
- Assessed Sales Force Targeting Methods
- Assessment and Restructure of Sales Force
- Redesign of a Leading Pharmaceutical Company's Sales Leadership Training Program
- Implementation of a New Sales Training Program
- Improvement of Sales Force Effectiveness
- Development of a New Process to Conduct Regular Assessments of Sales Rep Capabilities
- Selling Model Development
- Implementation of a New Sales Rep Training Program for a Top-Five Pharma Company
- Improvement of Sales Performance in an Under-Performing Sales Region
- Integration of Two Pharmaceutical Sales Forces Following an Acquisition
- Restructuring of a Leading Pharmaceutical Company's Sales Support Organization
- Development of a Selling Model for a Specialized Pre-Launch Product
- Design and Development of a Sales Training Infrastructure
- Comprehensive Review and Enhancement of a Leading Pharmaceutical Company's Sales Force
- Sales Force Optimization
- Update of a Successful Selling Strategy
- Rollout and Training for a Top-10 Field Sales Force's New Business Planning Process
- Strategic Plan to Help a CSO Maintain its Leading Market Position
- Promotional Optimization for the Branded Division of a Generics Manufacturer
- Development of a Process and Tools to Realize Maximum Value from CSO Relationships
- "Build or Buy" Decision for an Incentive Compensation Administration System
- Assessment and Improvement of the Incentive Compensation Program for an Oncology Sales Force
- Sales Force Intelligence Initiative to Identify and Address Challenges Faced by a CSO Sales Force
- Comprehensive Program to Identify and Improve Under-Performing Sales Reps
- Development of a New Sales Business Planning Process
- Sales Strategy for a Pre-Launch Injectable Biologic Product
- Strategic Plan for a Leading Pharmaceutical Company's Institutional Sales Force
- Analysis and Optimization of a Small Pharma Company's Entire Sales and Sales Support Organization
- Strategy for Improving the Performance of a Mid-Sized Companies Women's Health Division
- Size, Structure, and Alignment for a Leading Biotech's European Sales Forces
- Strategic Analysis of the Future Selling Environment for Primary Care Sales Forces
- Size, Structure, and Alignment for a New Sales Force Operating in a Difficult Market Environment
- Blueprint of the Complete Sales Infrastructure for a Small Pharmaceutical Company
- Interactive Sales Assessment of the Sales Force for a World-Leading Product
- Analysis of Sampling's ROI and Ability to Affect Prescription Decisions
- Interactive Sales Assessment of Sales Forces for a Company's Lead Product
- Strategic Plan to Better Coordinate the Sales and Marketing Functions of a Leading Biotech Firm
- Implementation of Improvements to an Initial Sales Rep Training Program
- Assessment and Improvement of the Sales Training Program for a "Top 10" Pharmaceutical Company
- Comprehensive Improvement of District Sales Manager Training Programs
- Interactive Sales Training for the Launch of a New Indication
- Interactive Sales Assessment for Two Specialty Sales Forces
- Development and Implementation of a New Sales Training Function
- Identification of Opportunities to Enhance Sales Training at a “top 10” Pharmaceutical Company
- Implementation of Sales Training Enhancements
- Interactive Sales Assessment of New Sales Team at a Leading Pharmaceutical Company
- Implementation of Enhancements to the Sales Training Organization of a “Top 10” Pharmaceutical Company
- Benchmarking, Needs Assessment, and Solution Development for the Sales Training Function of a Leading Pharmaceutical Company
- Sizing and Alignment of a Managed Markets Account Management Force
- Development of Recommendations for Streamlining Sales Training Through Automation
- Refinement and Implementation of a Training Program for New Pharmaceutical Sales Reps
- Development and Implementation of a Major Market Research Effort
- Interactive Sales Assessment to Test the Field-Readiness of the 160-Person Sales Force for a Diagnostic Product
- Interactive Sales Assessment to Prepare a Leading Biotech’s Sales Force for an Impending Product Launch
- Interactive Sales Assessment for Launch of a New Indication for an Established Biologic Product
- Evaluation of the Effectiveness of a 100-person HIV Sales Force for a Major Pharmaceutical Company
- Development of a Statistical Model to Improve Recruitment of Sales Representatives
- Benchmarking Study and Needs Assessment for the Sales Training Function of a Leading Pharmaceutical Company
- Development of an Innovative Selling Strategy and Training Program to Help a New Brand Steal Market Share from a Firmly Entrenched Competitor
- High-Intensity Sales Training in Preparation for a New-Product Launch
- Reorganization of Sales Forces within a Major Pharmaceutical Company
- Process Improvement for a Managed Care Sales Force
